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NEWS AND INSIGHTS
Retail data and technology insights, client success stories,
and the latest news from Datitude


AI & Machine Learning in Retail and Data Analytics - What's the Hype?
Sort through the hype about AI & machine learning to understand their distinct roles & potential in retail data analytics.

Caelan McNamara
Sep 25, 20235 min read


Put the Kettle On! Datitude Welcomes Bird & Blend Tea Co. as a Client
Datitude is thrilled to welcome fast-growing Bird & Blend Tea Co. to its family of retail clients; providing data integration and analytics.

Sarah Hughes
Sep 13, 20233 min read


Datitude x Dotdigital: The Perfect Match for Turbocharging Cross-Channel Marketing Campaigns
Our verified integration with Dotdigital is the perfect match for powering more personalised and results-boosting cross-channel marketing campaigns.

Kate Hughes
Jun 14, 20234 min read


From Insight to Action: Why Choose Datitude's Direct Mail to Optimise Campaigns
We can't talk about direct mail and not mention Datitude's platform! If you're serious about DM and a single customer view, here's why you should choose it.

Gavin Wilkinson
May 24, 20233 min read


Targeted to Perfection: How To Optimise Direct Mail Campaigns
Optimising direct mail campaigns requires leveraging your data and technology. Here's how.

Gavin Wilkinson
May 10, 20235 min read


Maximising Marketing Impact: Why Direct Mail Can Reign Supreme
Direct mail is enjoying a resurgence for good reason. Here's why direct mail can reign supreme for data-driven marketers.

Gavin Wilkinson
Apr 18, 20232 min read


Google Analytics 4: Time to Motor. It's Here to Stay!
GA4 is definitely more than an upgrade to UA. Here's why there's an urgency for businesses still using UA to migrate to GA4.

Kate Hughes
Jun 30, 20224 min read


The World Without Third-Party Cookies: How to Avoid Cravings
If you're addicted to cookies, now's the time to start weaning yourself off them. Here's how.

Kate Hughes
May 24, 20224 min read


From Data Source to Desktop with the Datitude Application
Faster and more intuitive tools are key for data analytics users. Datitude's Application has you covered.

Sarah Hughes
May 18, 20224 min read


Using Device Usage Insights to Optimise Ecommerce (Marketing Metrics Series)
In the final part of this blog series, we explore why it's essential to use your device usage insights to optimise ecommerce platforms.

Sarah Hughes
Mar 30, 20223 min read


Understanding The Relationship Between Products & Loyalty (Marketing Metrics Series)
Get smarter with marketing metrics by understanding the relationship between products and customer loyalty.

Sarah Hughes
Mar 16, 20223 min read


Single Customer View: What you Need to Know (Marketing Metrics Series)
Continuing our blog series on marketing metrics and how to get smarter in 6 simple steps. Step 2 - get a single customer view.

Sarah Hughes
Jan 24, 20223 min read


Don't Miss the Biggest Personalisation Opportunity of the Year
If you’re serious about personalisation, “year in review” emails are a perfect opportunity for a personalised email campaign. Here's why.

Kate Hughes
Dec 3, 20212 min read


Meet The Client: Great Little Trading Co & Natalie Gardiner
We catch up with Natalie at GLTC to find out how the business is getting more from its data with Datitude's platform.

Kate Hughes
Nov 15, 20214 min read


Choosing the Right Data Platform: Top Tips
Datitude's top 3 tips to help you choose the right data solution for your needs.

Gavin Wilkinson
Sep 20, 20214 min read


Deciphering Data Platforms in a Nutshell
Trying to decipher data platforms and tools? Here's what you need to know in a nutshell to help choose the right data solution.

Gavin Wilkinson
Sep 10, 20214 min read

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