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  • Writer's pictureKate Hughes


Datitude is celebrating being shortlisted for a whopping FIVE awards in this year’s Retail Systems Awards, organised by Retail Systems to celebrate excellence and innovation in the retail sector. 

Retail Systems Awards 2024 Shortlisted image

Retail Systems Awards 2024 - Shortlisted Categories

Here’s a summary of the five categories we’ve been shortlisted for.


Data & Analytics Company of the Year 

This award recognises companies creating the missing link between retail and customer data, using technology in new and innovative ways to help brands cut costs, target promotions, sell more products, and maintain customer loyalty.  It’s the perfect category for Datitude - the most complete managed data platform for modern commerce.


Retail Partnership of the Year – Datitude x Mint Velvet

This recognises the successful partnerships between a retailer and technology partner.  Naturally, we think we have the best relationship with all our clients!  Even so, we chose to enter this award with Mint Velvet given our partnership goes back over a decade, with Datitude’s modern data platform powering Mint Velvet’s growing data integration, reporting, and analytics needs. 

Photo of products from Mint Velvet's Spring/Summer 2024 collection with Mint Velvet, Datitude and Retail Systems 2024 Awards Shortlisted logo

Technology Project of the Year – Datitude x Mint Velvet

This focuses on a recent technology project we’ve delivered for Mint Velvet: an automated solution for financial reconciliation.  Our entry showcases how our innovative technology has enabled Mint Velvet’s finance team to focus on making improvements and supporting the wider business, rather than resolving data discrepancies and manipulating spreadsheets. 


This article showcases our financial reconciliation solution.


Omnichannel Solution of the Year – Datitude x Piglet in Bed

This category is for an omnichannel solution that has had a positive impact on a retailer’s business.  Axel Stelk, Piglet in Bed’s Co-founder and CFO has called Datitude’s team “the dream team”.  We provide Piglet in Bed with the modern data architecture that ambitious, fast-scaling brands need – a fully integrated and managed data platform to connect, integrate, and unify data.   Datitude’s platform has enabled Piglet in Bed to transform how data is used to fuel its growth and make better use of its tech stack.

Photo of 2 people wearing pyjamas from Piglet in Bed's sleepwear range, with Piglet in Bed, Datitude and Retail Systems 2024 Awards Shortlisted logo

Omnichannel Technology Vendor of the Year – Datitude x Piglet in Bed

Piglet in Bed is enjoying phenomenal success as it transforms from a DTC brand to omnichannel.  Our entry shows how our partnership has enabled Piglet to make sense of, and better use, ever-increasing data from growing tech stacks - essential to scaling successfully and improving omnichannel operational efficiencies. 


We’re very proud of our team, our data platform and service, and all our client partnerships and it’s brilliant to be shortlisted alongside an impressive list of technology vendors and brands.  The full Retail Systems Awards 2024 shortlist shows the strong competition!


Commenting on the news, Sarah HughesCo-founder & CEO of Datitude said:

“Being shortlisted for all the categories we entered is amazing!  As well as giving recognition to some of our client partnerships, it’s testament to the team’s dedication and hard work delivering innovative solutions and a quality service, continuing to make our managed data platform and services amongst the best in the business.”


Congratulations to all finalists.  We look forward to celebrating all winners and shortlisted companies at the 19th Annual Retail Systems Awards event in London on 19 June.  Check back then to find out if we come home with a trophy!


About Datitude

Datitude’s managed data platform and services provide the unifying framework to enable retailers to get what they need from their data, when they want it, in the format needed. 


Connect, integrate and unify your data with the most complete managed data platform for modern commerce - bringing your data together, putting it at the heart of your tech stack, and bringing it to life with instant access to advanced analytics and BI.  A true single source of truth.  No data silos.


Built specifically for omnichannel retailers, Datitude’s managed data platform is proven to deliver and trusted equally by mighty retailers and ambitious fast-scaling brands who need better access to their data, and valuable intelligence and actionable insights they can trust.




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