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NEWS AND INSIGHTS
Retail data and technology insights, client success stories,
and the latest news from Datitude


AI Raises the Stakes for Data Consistency: Enter the Semantic Layer
AI is exposing weaknesses in retail data foundations. Here's why the semantic layer is becoming a critical part of retail data architecture.

Gavin Wilkinson
Jun 46 min read


Datitude at RetailJam 2026. Talking Data, AI & Retail Transformation.
Datitude was a proud partner of RetailJam 2026.

Kate Hughes
May 132 min read


RTIH Retail Tech Hot 100 - We're in the Long List
Datitude has been named one of 150 companies in the inaugural RTIH Retail Technology Hot 100 long list. Here’s how you can vote for us.

Kate Hughes
May 42 min read


Client Case Study: How Piglet in Bed Unifies Data & Product Information Management for Smarter Growth
Piglet in Bed partners with Datitude and Retail247 to unify data and product information management for smarter growth

Kate Hughes
Nov 11, 20254 min read


Client Case Study: How Mint Velvet Leverage a Single Customer View
To make sense of the customer, Mint Velvet trust Datitude. This case study explains how Mint Velvet leverage a single customer view.

Sarah Hughes
Sep 3, 20256 min read


CDP vs Data Warehouse: We Have a CDP so Why Do We Need a Data Warehouse?
CDPs and data warehouses serve different purposes. Here are five reasons why you need both.

Justin Lord
Aug 27, 20257 min read


From Anonymous Transactions To Gold Dust: Using Payment Card Fingerprinting For A More Comprehensive Single Customer View
Discover how payment card fingerprinting unlocks the hidden value of anonymous retail transactions.

Justin Lord
Mar 28, 20254 min read


Datitude Shines in Retail Systems Awards 2025 Shortlist
For a second consecutive year, Datitude is up for five awards in the Retail Systems Awards 2025.

Kate Hughes
Mar 20, 20253 min read


SEEING IS BELIEVING: HOW ACE & TATE IS ACING THE POST-PURCHASE CUSTOMER EXPERIENCE
With exemplary post-purchase communications, Ace & Tate is proving a great customer experience doesn’t end at the checkout

Kate Hughes
Feb 26, 20254 min read


MEET THE CLIENT: MADDY TURLEY, MINT VELVET, TALKS DIGITAL, DATA AND RELAXED GLAMOUR
Maddy Turley, International and Growth Director at Mint Velvet, discusses digital transformation, data, and relaxed glamour.

Kate Hughes
Dec 13, 20248 min read


SODA: A REFRESHING RETAIL DATA ARCHITECTURE FOR MODERN COMMERCE
SODA is a refreshing retail data architecture solution for simplifying integrations, providing a single source of truth and removing silos.

Justin Lord
Dec 6, 20244 min read


BLACK FRIDAY: THE HIDDEN VALUE OF NEWLY ACQUIRED CUSTOMERS
Deep discounts don't always mean deep regret. Unlocking the hidden value of newly acquired Black Friday customers lies in your data.

Sarah Hughes
Dec 3, 20243 min read


MAKING PERSONALISATION PERSONAL: THE RETAIL REALITY CHECK
Exploring the gap between customer expectations and retail reality in personalisation.

Kate Hughes
Nov 25, 20246 min read


DATITUDE DOES THE DOUBLE! RTIH INNOVATION AWARDS 2024 FINALISTS
Datitude has been named a finalist in two categories in the 2024 Retail Technology Innovation Hub (RTIH) Innovation Awards

Kate Hughes
Oct 31, 20242 min read


MEET THE CLIENT: ALIX THOMPSON-BURN, BIRD & BLEND TEA CO. AND THE POWER OF UNIFIED DATA
Alix Thompson-Burn, Head of Digital at Bird & Blend Tea Co. talks to Datitude about her career, life at Bird & Blend, and unified data

Kate Hughes
Jul 1, 20247 min read


DATITUDE SHORTLISTED FOR FIVE RETAIL SYSTEMS AWARDS 2024
Datitude is in the running for these five awards in the Retail Systems Awards 2024.

Kate Hughes
Apr 22, 20243 min read

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