NEWS AND INSIGHTS

AI is exposing weaknesses in retail data foundations. Here's why the semantic layer is becoming a critical part of retail data architecture.

Datitude was a proud partner of RetailJam 2026.

Datitude has been named one of 150 companies in the inaugural RTIH Retail Technology Hot 100 long list. Here’s how you can vote for us.

The retail and tech event season is in full swing. And with it, plenty of conversation around data, AI, and transformation. Find out where to meet us this spring and join the conversation on data and AI.

Richard Surman, IT Director, shares his career journey, the thinking behind Crew’s tech transformation, and why he’s ditching monolithic systems in favour of agile, modular solutions. From heritage brand to forward-thinking retail tech strategy - this is one to bookmark.

Retail success, smart tech and the power of partnerships - in conversation with Martin Schofield.

Sort through the hype about AI & machine learning to understand their distinct roles & potential in retail data analytics.

Our verified integration with Dotdigital is the perfect match for powering more personalised and results-boosting cross-channel marketing campaigns.

Omnichannel is a complex spaghetti of technology and data. Here's why an integrated tech & data strategy is key to optimising performance.

Meet Kevin Greathead, Managing Director of Retail Assist in the first of a new series on our partners.

Where did the idea for the Squished Shopping App come from? Find out, and lots more, from Richard Blanchard, CEO of Margin Guardian

Fed up with flying blind on markdowns, eroding brand value, and losing out unnecessarily to your competitors? You need Margin Guardian.

To celebrate National Coding Week we're showcasing how some of our team got into tech to inspire others to learn new digital skills.

GA4 is definitely more than an upgrade to UA. Here's why there's an urgency for businesses still using UA to migrate to GA4.

We explore customer segmentation in the fourth part of our series on marketing metrics.

Datitude is celebrating being shortlisted for "Data Enabling Solution of the Year" in the DataIQ Awards 2021.